Who WEEXP is: mission, vision and values. Systems are built by owners, not heroes — every system has its owner.
WEEXP was founded by Pavlo Sydorenko, Founder & Architect of Commerce (8+ years in international e-commerce: US · EU · MENA). Each of the eight systems of online sales has an owner accountable for the result — specialists, not generalists.
Founder & Architect of Commerce — strategy, operating model, governance
Head of Commerce — profitable commerce: conversion, AOV, repeat, margin
Retention & CRM Architect — traffic into customers, customers into LTV
CRO / UX Lead — a working customer path: catalog, product, checkout, mobile
Operations & Fulfillment Lead — SLA, redemption, delivery, returns
Data & BI Engineer — end-to-end analytics and P&L for e-commerce
Integration Engineer — CMS/CRM/ERP/WMS as a single contour
Demand & SEO Strategist — organic and brand instead of paid dependency
Delivery Lead / PM — execution in waves against a Definition of Done